Period: April 1 2024 – March 31 2027
Donor Organization: European Union; Media Initiatives Center
Implementer: Media Diversity Institute
Partner organization: Media Initiatives Center, Yerevan Press Club, International Media Support
The project empowers media organizations to manage and perform professionally, independently and sustainably; supports them to develop more reader-relevant, analytical, reliable and responsible content; and ensures participation of civil society, media and public authorities in the progress and reformation of the media ecosystem.
For implementing this project, MIC leads a consortium, the members of which are Yerevan Press Club, Media Diversity Institute and International Media Support (Denmark).
The project builds the audience trust in the media by introducing robust mechanisms for self-regulation that are based on clear ethical principles, including transparency and accountability. Actions are implemented to promote media literacy, thereby giving audiences the confidence to navigate an increasingly confusing and overloaded information space.
The project offers journalists and media opportunities for capacity-building that enable them to acquire new skills through formal training, then apply these skills to practice by developing and distributing public interest content. It also helps them to operate safely by introducing measures to enhance the security of their digital platforms and ensure the physical well-being of their staff.

